๐Ÿ‘† Bump email with GIFs

Bumping emails is an easy way to stay top of mind. Hereโ€™s how to do it while staying human

When did bump emails become so vanilla?

โ€˜Checking inโ€™

They put another email in a prospectโ€™s inbox, but theyโ€™re shallow, lacking context, and understating the work youโ€™ve already done.

Hereโ€™s how you can use Personal GIFs to bring attention back to the ideas and the problems youโ€™d outlined earlier:

Hereโ€™s Omar at Intercom guiding a prospect back to his earlier research/idea sharing.

From: Omar
To: Sarah
Subject: RE: How do you scale support without scaling heads?

Do you have some time to chat, maybe tomorrow or Friday?

Best, โ Omar


Sarah probably has a bunch of faceless bump emails in her inbox. Bumps on top of bumps more than likely!

By using a GIF, and responding in thread to one of his previous mails, Omar humaises himself and shows Sarah that heโ€™s a real person looking for real feedback on his very real ideas and hard work.

And by pointing up, heโ€™s directing Sarah back to that hard work when she considers her response.

Itโ€™s simple, but highly effective.

Omar got the response: โ€œThis is really great persistence Omar. Iโ€™m impressed!โ€. He got a little feedback and then received an intro to the correct decision maker.


“I love Vidu! ๐Ÿ˜ I doubled my opps in the first month using it.”